Nelly Bay
Suburb profile, market snapshot and recent listings for Nelly Bay, QLD 4819.
About Nelly Bay
Welcome to Nelly Bay
Nelly Bay is the main gateway to Magnetic Island, sitting on the island's south-eastern shore roughly eight kilometres offshore from Townsville, to which it's connected by a regular passenger and vehicle ferry service. As the island's commercial hub, it has a laid-back, low-rise character built around the harbour, a handful of cafes and shops, and bushland-backed streets that wind up into the surrounding hills.
With a population of just over 1,200 and a median age of 56, Nelly Bay attracts a mix of retirees, tree-and-sea changers, and locals who commute to Townsville for work, alongside investors drawn to the island's steady stream of tourists. It suits people looking for an unhurried, island-paced lifestyle without giving up easy access to a regional city.
Lifestyle & dining
Life in Nelly Bay revolves around the harbour precinct, where the ferry terminal, a small strip of cafes, restaurants and a supermarket give the suburb a genuine village feel. It's a spot where locals tend to know each other, and the pace is dictated by ferry timetables and tides rather than peak-hour traffic.
The beach itself is a popular swimming and walking spot, and the bushland reserves that rise up behind the town give residents quick access to island wildlife, including the rock wallabies and birdlife Magnetic Island is known for. Neighbouring Arcadia and Picnic Bay add a couple more dining and social options within easy driving or bus distance.
Shopping
Day-to-day shopping in Nelly Bay is centred on a compact retail strip near the harbour, covering groceries, takeaway, and a few specialty stores geared towards both residents and day-trippers. For bigger shopping trips, most people take the ferry across to Townsville, where full-scale shopping centres and retail precincts are just a short crossing away.
Getting around
Nelly Bay's ferry terminal is the key transport link for the whole island, running regular passenger and vehicle services to and from Townsville, which makes commuting to the mainland straightforward for work, school or shopping. On the island itself, a local bus service connects Nelly Bay with Picnic Bay, Arcadia and Horseshoe Bay, while many residents also rely on cars or scooters to get around the hillier, more spread-out sections of the suburb.
Schools & families
Magnetic Island State School serves local families through the primary years, giving younger children the option of schooling without leaving the island. Older students typically ferry across to Townsville for secondary education, which is a factor worth weighing up for families considering a long-term move here, though it's a well-worn routine for many island households.
The property market
Nelly Bay's property market is dominated by units and apartments, which make up 49% of current listings, reflecting its role as both a holiday destination and a practical, low-maintenance base for retirees and downsizers. Houses account for 31% of listings, with land at 15% and townhouses a smaller 4%, giving buyers a genuine spread of options from turnkey apartments to blocks for those wanting to build.
The median house price sits at $710,000, having recently grown by 5.6%, while units offer a more accessible entry point at a median of $450,000. That price gap, combined with the suburb's tourism appeal and ferry-linked convenience to Townsville, has made Nelly Bay a consistent drawcard for both owner-occupiers chasing an island lifestyle and investors eyeing the holiday-letting market.
Market snapshot
Nelly Bay property market
Median sale price
$710k
House · 3 bed
Median rent
—
per week
Gross rental yield
—
annual rent ÷ sale price
Typical price range
Entry
$610k
Median
$710k
Premium
$989k
Days on market
—
Auction clearance
0%
Sold this year
14
Median sold price trend · House 3 bed
Compound growth +11.8% / yr over 4 yrs
Property types on market
Share of current listings in Nelly Bay by dwelling type.
Who lives here
Demographics
ABS Census 2021 figures for Nelly Bay, QLD 4819.
Population
1,213
residents (2021)
Median age
56
years
Household income
$1,003
median, per week
Median rent
$300
per week
Median mortgage
$1,470
per month
Mortgage / income
34%
stretched (>30%)
Source: Australian Bureau of Statistics, Census of Population and Housing 2021. Suburb-level (SAL) aggregates.
Education
Schools in Nelly Bay
Government school catchment
Recent results
Recently sold in Nelly Bay
$855k
1021/123 Sooning Street
Sold ~July 2026
$435k
1308/146 Sooning Street
Sold ~July 2026
$875k
16 Murray St
Sold ~June 2026
$675k
45 Yates St
Sold ~June 2026
$1.20m
9 Elena St
Sold ~June 2026
$930k
44 Barton Street
Sold ~June 2026
Sold prices as published on the original listing; some may reflect the last advertised price. Dates are approximate.
Explore the area
Properties & amenities in Nelly Bay
Compare the area
Price map around Nelly Bay
Every listing for sale near Nelly Bay, coloured by price — so you can see how it stacks up against the streets and suburbs next door.
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Nearby suburbs
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Common questions
Nelly Bay suburb FAQ
What is the median property price in Nelly Bay?
The median unit price in Nelly Bay, QLD is $450k for a 2-bedroom home. Over the past year, median sold prices have fallen about 7.7%.
Is Nelly Bay a good place to live?
Nelly Bay is a town on Magnetic Island and a suburb of the City of Townsville, Queensland, Australia. Nelly Bay is an established residential suburb in QLD, with a population of around 1,213 and 1 school in the area.
What is the population of Nelly Bay?
Nelly Bay has a population of 1,213 (ABS 2021 Census), with a median age of 56.
What schools are in Nelly Bay?
There is 1 school in or near Nelly Bay, including Magnetic Island State School.
How long do homes take to sell in Nelly Bay?
Properties in Nelly Bay take around 99 days to sell on average, with an auction clearance rate of about 0%.
How much do you need to buy in Nelly Bay?
Entry-level properties in Nelly Bay start around $361k, while premium homes reach $654k.
What suburbs are near Nelly Bay?
Suburbs near Nelly Bay include Arcadia, Picnic Bay and Horseshoe Bay.
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